Tourism Industry News

Article archive

25/09/2008 16:07

European guests fuel Dubai growth

Dubai hotels continued to attract more visitors at the start of this year, with close to 1.9 million guests staying in the emirate’s ever-growing number of properties. This figure, for the January-March period, represented a 7% rise on the same period in 2007. Europe was the largest market,...
24/09/2008 09:28

PKF Forecasts Two Years Of Declining Lodging Demand

A new study released by PKF Hospitality Research (PKF-HR) reveals that demand for U.S. hotel rooms will contract for the next two years. Compounding the negative impact of declining demand is a projected concurrent increase in supply.   PKF-HR is forecasting a combined net increase in 2008...
15/09/2008 09:53

Local Internet Marketing Strategies for Franchised Hoteliers

While major brands have become skilled eMarketers on the national and international level, franchised hotels are starting to realize that the hotel chains’ e-Commerce departments cannot possibly capture all available online revenue opportunities for their property.     Especially on the...
09/09/2008 10:06

TripAdvisor hotel survey reveals the good, the bad and the ugly

TripAdvisor announced the results of its hotel survey of more than 2,200 travellers worldwide. Ninety-two percent of respondents said they are planning to stay at a hotel or B&B in the next 12 months.   Nineteen percent will stay at a hotel or B&B more than 10 times in the coming year,...
29/08/2008 11:29

Tight budgets push Americans online for travel information

Now may be the time to push those bargain basement deals by advertising on travel websites. That, according to a recent comScore report which shows that consumers are increasing their trafficking of online travel and information sites as the search for the best travel deals.   In July, travel...
28/08/2008 10:59

Marketing to Women—We've Come a Long Way Baby...

In 1978, a Virginia Slims print ad led with a sepia-toned image of a 19th century woman hanging laundry outdoors—and the caption, "Back then, every man let his wife out of the house at least one day a week."   Juxtaposed was a color photo of a sassy young lady in a daringly modern evening gown...
27/08/2008 19:41

First Hilton Hotel in Russia

Interstate Hotels & Resorts has opened the Hilton Moscow Leningradskaya for business in Russia's capital. Interstate negotiated a franchise agreement with Hilton Hotels Corporation (HHC) to manage the hotel, which is owned by JSC Sadko. It will be the first of three different Hilton brands to...
25/08/2008 20:10

How to Use Local Events to Drive Qualified Traffic to your Hotel Website

As a hotel, one of the most difficult aspects of marketing is finding your target audience. A hotel can satisfy the needs of many different demographics, and simply marketing to the general public is not as effective as marketing to specific groups of people.   Your chances of success...
02/07/2008 11:45

Tourism, shopping bring more Europeans online

Typical summer activities continue to bring more Europeans online. According to new research from comScore, both French and German surfers boosted traffic to tourism and shopping web hubs.   Researchers also found that many French websites are now drawing international traffic.   In May,...
24/06/2008 17:55

Gay and Lesbian Weddings in the Caribbean: The Latest Niche?

Gay and lesbian travel is nothing new, but with the recent legal changes in the Netherlands, which governs the island of Aruba, Aruba just began recognizing same-sex marriages in April 2007.   Even though there is only one minister on Aruba who performs “commitment ceremonies,” this is a step...

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