Tourism Industry News
Are Lead Providing Sites Worth the Price?
When Tripology first launched a couple of years ago, you couldn’t go to a single industry event without hearing the company and its new lead-based system lauded.
Since then TripAtlas has entered the lead generation field, as have a handful of lesser-known Web sites. And while some agents continue to rave about the leads they’ve bought that have converted into bookings, the buzz is growing that most of the leads don’t pan out.
One agent, a TripAtlas user who wished to remain unnamed, told Travel Market Report that lead-generation systems are a gamble.
Get the full story at: TravelMarketReport