Israel tourism is having a record year in nubmer of tourists

"Israel is a sought-after tourism product," says Oren Drori, senior deputy director general at the Tourism Ministry for Israel. He said there is a wide gap between Israel's political image and its actual image.

In the first half of 2010, a new record was set when 1.6 million tourists visited Israel, according to the Israeli Tourism Ministry. Despite gains over last year, the number of visitors for 2010 is still only slightly ahead of where the numbers were 10 years ago, before the start of the second Palestinian intifada, according to Ami Etgar, director general of the Israel Incoming Tour Operators Association. Claiming that Israel can do better, Etgar said, "This is a country that every person in the world has a motivation to visit."

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