Tourism Industry News
New Campaign to Promote the Azores Islands
The Portuguese National Tourist Office is launching a new campaign in cooperation with the Azores Regional Tourist Office and UK tour operators to promote the Azores islands to British tourists.
With SATA International now flying to the archipelago on a weekly basis from both London and Manchester, the destination is fast becoming an attractive and accessible hot-spot for British travelers.
Details of the campaign are being discussed this week in London by the Portuguese National and Regional Tourist Offices, as well as members of the Association of Travel Organizers to Portugal (ATOP).
The Azores are a picturesque archipelago of nine emerald green islands located in the middle of the Atlantic Ocean. Discovered by Portuguese navigators in the 15th century and once thought to be the remains of the legendary lost continent of Atlantis, the islands are a unique travel destination, combining beautiful natural landscapes and a rich cultural heritage.
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