Tourism Industry News
Poland ask tourists to push marketing on Facebook
The Polish National Tourist Office (PNTO) in London has launched a new Facebook page where travellers will play a leading role in promoting travel to the country.
PolishWowFactor.com aims to promote all that travellers find ‘Wow!’ about the central European state, encouraging people who have visited Poland to share their experiences with friends on Facebook.
Every month the PNTO will award the user who has written the most popular post on our wall, describing their Polish travel experience, with a weekend for two in one Polish city!
The most interesting posts will also be published in Discover Poland and Visit Poland magazines.
The Polish Wow! Factor page also featuresevent listings, polls and news from Poland.
Photos and videos can be uploaded by fans of the page, who can also get involved in discussions.
Publicty Manager, Ewa Binkin, said “We hope that using this interactive medium will encourage more people to talk about our beautiful country which is yet to be fully discovered.”