Tourism Industry News
Tourism Australia partners with Malaysia Airlines
Tourism Australia, in partnership with Malaysia Airlines, announces its upcoming ‘Only in Oz Holidays' campaign.
The campaign will see the promotion of Malaysia Airlines' special fares to Australia, as well as exclusive land packages and bonus offers that include a range of ‘Only in Oz' holiday experiences, i.e., experiences that travellers can only enjoy in Australia and nowhere else. These packages and offers have been put together in collaboration with various Australian state tourism organisations and Aussie Specialist travel agents, and will be launched at the upcoming MATTA Fair 2010 (Hall 2, Booths 2184 to 2198) , and be valid for booking until September 2010. ,
Details of these offers and ‘Only in Oz' experiences can be found on www.australia.com/onlyinoz. The ‘Only in Oz Holidays' campaign is aimed at strengthening Australia's appeal against other destinations, and is targeted at first-time travellers to Australia who are ‘experience seekers', i.e., travellers who prefer independent travel and are looking for a holiday with a difference.
Get the full story at: FTN
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