Tourism Industry News

Tourism news: Sydney launches tourism campaign in UK

09/02/2011 11:15

A new tourism campaign for Sydney was announced in London last night during Australialive week, launching a new word into the vernacular.

The campaign is based around 'Sydnicity' -- the word created for the campaign which encapsulates all of Sydney's magical sights and moments, its beauty, vibrant personality and spirit.

It promotes and describes all of the key experiences that define Sydney, going beyond the well-known icons of the Sydney Harbour Bridge and the Sydney Opera House to look at:




Get the full story at: eturbonews

Search site