26/11/2008 15:01
More than half of cruise customers feel it is vital to book through a travel agent, a survey by Cruise Thomas Cook has revealed.
The Holidays At Sea survey, Thomas Cook's first annual cruise report, polled the views of 5,000 consumers in September. It found that most...
—————
20/11/2008 15:44
Change is the one true constant of just about everything, and packs as heavy a punch in the marketing space as anywhere else. Change is perpetual, inevitable and, as seen of late in our economic downturn, outright challenging for marketers at all levels.
Rumors abound that the new...
—————
20/11/2008 15:39
Change is the one true constant of just about everything, and packs as heavy a punch in the marketing space as anywhere else. Change is perpetual, inevitable and, as seen of late in our economic downturn, outright challenging for marketers at all levels.
When it comes to succeeding – and...
—————
18/11/2008 13:37
US-based hotel search and price comparison site VibeAgent.com has raised $3 million from a group of investors in the software, travel and private equity sectors.
Investors include TRX chief executive Trip Davis who was also involved in angel funding for VibeAgent last year.
The plans...
—————
18/11/2008 09:26
Ongoing economic uncertainty has made "aspirational" luxury customers—affluent and middle-income consumers willing to pay more for high-end goods and services—more selective about what they purchase than ever.
Aspirationals are aggressively prioritizing discretionary spending, purchasing a...
—————
16/11/2008 20:11
Fewer consumers worldwide are opening marketing e-mails, according to a November 2008 study by MailerMailer.
The company found that the average marketing e-mail open rate fell to 13.20% in the first half of 2008, compared with 16.11% in the first half of 2007. Click rates also fell, from...
—————
16/11/2008 20:02
Online travel bookings will total $98.2 billion in 2008, up just 9% over 2007, according to PhoCusWright.
The company said that some online travel providers would fare better than others, with rail sales growing by 28%, while hotel bookings would rise only 8%.
If the numbers prove...
—————
14/11/2008 12:12
Travel companies must engage more with the next generation of web users if they are to grow their sales.
Bournemouth University established chairman in tourism Professor Dimitrios Buhalis said companies are still not fully engaging with the emergence of Web 2.0, which sees internet users...
—————
14/11/2008 10:46
What Good PR Clients Do
Since public relations isn't done "to" a company—it's done "with" the management team or owners—there's an essentially different nature to how this kind of professional service is successfully delivered. It's much more akin to legal or medical services with the "defendants"...
—————
13/11/2008 21:59
According to a recent report from comScore, Travel Ad Network (TAN) is the top travel information network. According to the report, TAN's audience has reached more than 19.2 million users worldwide.
Researchers found that overall travel traffic did drop 4%; but that is likely because...
Visitor's arrivals from Japan and the United States are starting to make a comeback. Tourism Fiji chief executive Jo Tuamoto said figures had improved over the past three months.
